"Parents located in north London is looking for an extraordinary and skilled instructor to assist their most junior child on his early path to growing into an English gentleman."
When reading this post, you might naturally miss the phrase "initial stages" as simple a turn of phrase.
Yet, it may be the most significant aspect of this unusual job advert, as it attempts to recruit a mentor for a 12-month-old.
Many of submissions have already been sent in since the unidentified family published their request for the £180k-a-year tutor, who needs to be "a uniquely qualified person".
In recent few weeks, the listing has attracted attention in the media, with several wondering why?
Innovative Idea
Adam Caller, CEO and founder of a global tutoring firm, which is assisting the family in their search, stated that in spite of early doubt, he considered the concept "visionary", and "advanced".
When he consulted the family, he said they recognized the unconventional character of their demand, and how immature their son is.
But, they explained that they "preferred not to postpone any longer" to get a tutor, as they had waited until their firstborn was five, and by that stage "cultural bias had already taken hold".
What exactly did the family indicate by "cultural bias"?
It's "all-encompassing", he responded. "How you eat, the way you speak".
He explained the firstborn had adopted "very nuanced, unspoken signals" from the family, and had assumed their cultural habits. The family informed the consultant they wished to avoid history to recur with their new baby.
The plan: To engage a English tutor, who needs to speak with standard English accent, to influence the baby right from the beginning.
Natural Absorption
"A lot of the development at the outset here is rather osmotic," explained the expert.
It's through this natural absorption that the family are aiming the child will acquire the UK customs they aim to cultivate.
The consultant explained the tutor had to be someone who attended "the right kinds of schools – similar types of schools as the family hope to send their son to".
"The tutor simply needs to be the right kind of person, they'll be doing things they aren't even aware they're doing, simply by nature," he commented.
Expense Not a Factor
The family told Adam the chosen tutor should ideally also have familiarity of or interest in equestrian activities, alpine skiing, creative fields and instrumental training so as to inspire the child in a broad spectrum of passions.
Additionally though, he stated the family wanted the tutor to enrol the child on a selection of courses so the child would be "horseback riding and learning an instrument by the time they are around three years old".
In the family's view, assisting their son grow into a "British gentleman" will bring about achievement and provide access.
"For all the advantages and disadvantages of that, because it's definitely a social class indicator," he notes.
Yet, despite all this guidance in "English culture", would the child pick up alleged cultural influence from the globally influenced family he lives with anyway?
"Certainly", said the CEO. "The family know this may not work, but they've simply adopted the perspective of, 'we should try and we'll proceed as quickly as we can', because the expense of it is irrelevant," he explained.
Impractical
A number of in the education sector who express similar concerns.
An education leader, chief executive of Blue Education, who also offer personal educators, wrote that "the process of embracing two identities, or actually, forming one's identity, is something that must be experienced personally, not designed."
The expert wrote that he had relocated from the Far East to the UK at the period of seven, and had been educated experiencing and living dual heritages. He progressed to learn at the University of Cambridge.
"The concept that an individual can act as a living vessel of English culture, a person who can possibly transplant the attributes of a British gentleman to a 12-month-old child, appears naive and impractical," he wrote.
"From my perspective, employing a typically British tutor from babyhood will does not automatically produce the outcome they desire.
"I did not have such a figure, and however I have been lucky enough to live several of the opportunities they hope for their son."
He continued: "The truth is, cultural identity cannot be imposed from the outside influences; it must be selected, and it must originate internally."
Purchasing UK Culture
Certainly, UK identity is something Adam believes can be taught – and commercialized.
"In my view the reality that the world holds us in this regard is something that we should be cherishing|valuing|appreciating